Where It All Began

I Vape Great (IVG) was established in 2016 in Preston, UK, with a vision to become the world’s leading vape brand, known for excellence, innovation, and trust.

Our Mission

We want to help millions of smokers around the world make the switch to vaping, through bold flavour, innovative products, and uncompromising quality.

Who We Are Today

IVG is one of the largest international vaping brands, serving customers in 100+ countries. With over 60 awards, we continue to set the industry standard.

Our Promise

We’re providing adult smokers a trustworthy, premium alternative to cigarettes. Vaping should be an experience that inspires change and makes switching simple.

IVG is the adult smoking alternative.

Timeline

Explore the innovations that have shaped our journey and helped millions of smokers switch to vaping: